The Golden Arches' True Foundation: McDonald's as a Real-Estate Empire

The Golden Arches' True Foundation: McDonald's as a Real-Estate Empire

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Content (8)

1

Introduction

27s

The Visionary Founder: Ray Kroc's Initial Encounter

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The Genius Pivot: Shifting from Burger Sales to Real Estate

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The Franchise Model: How Franchisees Become Tenants

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Location, Location, Location: McDonald's Strategy for Prime Spots

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Global Expansion and Financial Power: Leveraging Real Estate Worldwide

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Challenges and Modern Adaptations: Facing Competition and Changing Markets

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Outro

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